Director, Product Marketing
Marketing - Chelmsford, MA
E-mail contact: kewillamericascareers@kewill.com
Kewill is an industry leader and provider of global trade and logistics software solutions to some of the most complex supply chains in the world. Kewill assists customers in expediting the clearance of goods through customs, reducing international trade costs and gaining better control of their global parcel shipping. Kewill continues to maintain a market leadership position with industry recognized software and is committed to offering our customers first-class business solutions.
This individual is a highly creative marketing leader who helps create and use our leadership position to further drive successful pipeline build, creates powerful marketing programs that build brand awareness, drives measurable leads, and produces revenue growth delivered by the sales team.
The Director of Product Marketing will be required to roll up his/her sleeves and write white papers, develop messaging, and collaborate with the rest of the sales and marketing team. Strong presentation skills are absolutely required and public speaking and evangelist skills will be factors for success. If you have a passion for supply chain, solving market problems, have an incredible work ethic, and thrive on working with other A players - we need to speak to you.
Essential Functions/Responsibilities:
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Drives successful product launches and creates supporting presentations, sales tools, and promotions.
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Manages marketing communications team.
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Writes white papers, develops messaging, and collaborates with the sales and marketing team.
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Builds Kewill brand awareness and thought leadership through PR and speaking programs.
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Drives improvements in Kewill web presence. Contributes to consistent and effective brand image.
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Represents Kewill and its brand to the general public, to customers, and within the industry.
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Works with VP of Marketing to manage the marketing budget.
Required Skills/Experience:
- 10+ years of product marketing experience.
- Demonstrated success in driving programs and the metrics to measure success.
- Measurable success in improving SEO lead programs.
- Demonstrated accomplishments in exciting/motivating and leading a team.
- Possesses a solid understanding of the supply-chain market and specific industry knowledge around distribution, international trade and compliance.
- Demonstrated success in collaborating and sharing information effortlessly.
- Strong written, verbal, presentation and communication skills.
- Demonstrated presentation skills.
- Ability to effectively manage and deliver on multiple/simultaneous priorities.
When responding please refer to Job Code: PMD2/KEW